PRESKI / GUÍA
What is a press kit and how do you create one?
A press kit is an artist or band's professional presentation. It brings together the information journalists, bookers, festivals and programmers need to understand your project and decide whether they want to work with you.
What should a press kit include?
A music press kit should include a short and a longer bio, high-resolution press photos, music and video links, members, relevant achievements, social profiles and a clear booking or press contact. Keep the information current and make it easy to view, download and share.
What is the difference between a press kit and an EPK?
EPK means Electronic Press Kit: it is the English name for a digital press kit. Both serve the same purpose. What matters is that the material is available from one link, loads quickly and gives each recipient the information they need without making them search through multiple platforms.
How do you make a professional press kit?
Write for people who receive dozens of pitches. Start with a clear description of your sound, choose a few representative photos, organize your links and add a contact who can reply quickly. Check names, dates and links before sharing. With Preski, you can edit your profile without changing its public link.